The customer retention
Example: Customer retention keeps existing customers engaged and returning over time
Definition
"The customer retention" in marketing refers to the ability of a business to keep its existing customers engaged and encourage them to continue purchasing or using its products or services over a prolonged period. It focuses on building loyalty and minimizing customer turnover.
Etymology
The term "the customer retention" combines 'customer,' from Old French 'custumer' meaning 'one who buys goods or services,' and 'retention,' derived from Latin 'retentio,' meaning 'the act of holding back.' Together, they describe the concept of holding onto customers in business.
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"The customer retention" appears in the Vocaplus list "English - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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