A experiência do cliente
Example: A experiência do cliente melhorou muito com o novo atendimento.
Definition
"A experiência do cliente" refers to the overall perception and feelings a customer has when interacting with a company or brand, encompassing all touchpoints and stages of the customer journey, which directly affect satisfaction and loyalty.
Etymology
The phrase "a experiência do cliente" comes from Portuguese, where "experiência" means experience, derived from Latin "experientia" meaning trial or proof, and "cliente" comes from Latin "cliens" meaning follower or dependent. This term has become essential in marketing to emphasize the importance of customer-centered business practices.
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"A experiência do cliente" appears in the Vocaplus list "", containing 171 commonly used words.
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the customer experience