La tasa de cancelación
Example: La tasa de cancelación aumentó tras la mala campaña publicitaria.
Definition
"La tasa de cancelación" refers to the rate at which customers terminate or cancel their subscriptions, services, or orders within a specific period. It is a key metric in marketing to evaluate customer retention and the effectiveness of campaigns or strategies.
Etymology
The phrase "la tasa de cancelación" comes from Spanish, where "tasa" means rate or ratio, and "cancelación" means cancellation. The term combines these to describe a measurable frequency of cancellations. Did you know? The word "cancelación" derives from the Latin 'cancellatio,' meaning a crossing out or annulment.
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"La tasa de cancelación" appears in the Vocaplus list "Spanish - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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the cancellation rate