Il retargeting
Example: Il retargeting aiuta a mostrare annunci personalizzati ai visitatori.
Definition
"Il retargeting" refers to a digital marketing strategy that targets users who have previously visited a website by showing them personalized advertisements, aiming to encourage them to return and complete a desired action such as a purchase or sign-up.
Etymology
The term "il retargeting" combines the Italian article 'il' with the English word 'retargeting.' The English 'retargeting' itself comes from 're-' meaning 'again' and 'targeting,' referring to directing marketing efforts toward a specific audience. This concept emerged with advancements in online advertising technology.
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"Il retargeting" appears in the Vocaplus list "", containing 171 commonly used words.
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the retargeting