La taxa de conversió
Example: La taxa de conversió ha augmentat després de la nova campanya publicitària.
Definition
"La taxa de conversió" refers to the percentage of users who take a desired action, such as making a purchase or signing up for a newsletter, out of the total number of visitors or interactions in marketing campaigns. It measures the effectiveness of marketing efforts.
Etymology
The term "la taxa de conversió" comes from Catalan, where "taxa" means rate or ratio, derived from Latin "taxa" meaning charge or tax, and "conversió" means conversion, from Latin "conversionem", meaning the act of turning around or changing. Together, they describe the rate at which conversions occur in a marketing context.
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"La taxa de conversió" appears in the Vocaplus list "Catalan - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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