De KPI



Example: De KPI's helpen ons de marketingcampagne beter te evalueren.

Definition


"De KPI" refers to key performance indicators used in marketing to measure and evaluate the effectiveness of campaigns and strategies. These metrics help organizations track progress toward specific goals and make informed decisions to improve their marketing efforts.

Etymology


The term "de KPI" comes from the English phrase 'Key Performance Indicator.' In Dutch, 'de' is the definite article meaning 'the.' KPIs originated in the business world as quantifiable measures to gauge performance, and their use in marketing has grown as data-driven strategies became essential. Did you know that the concept of KPIs was popularized in the 20th century as companies sought clearer ways to assess success?

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"De KPI" appears in the Vocaplus list "Dutch - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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