De reclamecampagne



Example: De reclamecampagne voor het nieuwe product start volgende week.

Definition


"De reclamecampagne" refers to a coordinated series of advertisements and promotional activities designed to promote a product, service, or brand, aiming to attract and persuade potential customers. For example, the phrase means the advertising campaign for a new product beginning next week.

Etymology


The term "de reclamecampagne" comes from Dutch, where "reclame" means advertising or publicity, originating from the French word 'réclame,' which itself traces back to Latin 'reclamare,' meaning 'to shout out or call back.' "Campagne" means campaign, borrowed from French, originally referring to a military campaign, but adapted here to describe an organized marketing effort. Did you know that marketing campaigns borrowed the military term to emphasize strategic, planned actions?

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"De reclamecampagne" appears in the Vocaplus list "Dutch - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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