De boodschap
Example: De boodschap van de campagne moet duidelijk en overtuigend zijn.
Definition
"De boodschap" refers to the core message or communication conveyed in marketing materials, campaigns, or advertisements. It is the essential idea or information that the sender wants the audience to understand, often designed to influence opinions or behaviors clearly and persuasively.
Etymology
The Dutch word "de boodschap" comes from the Middle Dutch 'boecschap,' meaning message or errand. It originally referred to the act of delivering a message or commission. Over time, it evolved to mean any communicated information, especially in contexts like marketing where clarity and persuasion are key.
Learn to use this word actively
"De boodschap" appears in the Vocaplus list "Dutch - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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