Les relacions públiques
Example: Les relacions públiques són essencials per a la imatge de l'empresa.
Definition
"Les relacions públiques" refers to the strategic communication process that builds mutually beneficial relationships between organizations and the public to maintain a favorable image and reputation. It is essential for managing how a company or entity is perceived by its audience.
Etymology
The term "les relacions públiques" comes from Catalan, combining "relacions" meaning connections or relationships, and "públiques" meaning public. It reflects the practice of managing public interactions, a concept rooted in the Latin 'publicus', relating to the people or community.
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"Les relacions públiques" appears in the Vocaplus list "Catalan - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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