La generación de prospectos
Example: La generación de prospectos es clave para aumentar las ventas.
Definition
"La generación de prospectos" refers to the process in marketing focused on identifying and attracting potential customers who have shown interest in a product or service. This practice is essential for increasing sales by creating a pool of qualified leads for further engagement.
Etymology
The phrase "la generación de prospectos" comes from Spanish, where 'generación' means generation or creation, and 'prospectos' means prospects or potential clients. It reflects the marketing concept of generating or producing potential sales leads. Did you know? The term 'prospect' originally comes from the Latin 'prospectus,' meaning 'view' or 'outlook,' which fits well with the idea of looking forward to potential customers.
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"La generación de prospectos" appears in the Vocaplus list "Spanish - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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lead generation