De betrokkenheidsgraad
Example: De betrokkenheidsgraad van klanten bepaalt het succes van marketingcampagnes.
Definition
"De betrokkenheidsgraad" refers to the level of engagement or involvement customers have with a brand, product, or marketing campaign. It measures how actively and emotionally customers interact, influencing the success and effectiveness of marketing efforts.
Etymology
The Dutch term "de betrokkenheidsgraad" combines 'betrokkenheid,' meaning involvement or engagement, with 'graad,' meaning degree or level. The word reflects a quantifiable measure of how deeply people are connected to something, especially in marketing contexts.
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"De betrokkenheidsgraad" appears in the Vocaplus list "Dutch - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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the degree of involvement