De indruk
Example: De indruk van de reclame beïnvloedt vaak de aankoopbeslissing.
Definition
"De indruk" in marketing refers to the impact or effect that an advertisement or promotional message has on a consumer, influencing their perception and often affecting their purchasing decision. It denotes the overall feeling or image left by the marketing effort.
Etymology
The Dutch phrase "de indruk" literally means "the impression." It originates from the verb 'indrukken,' which means to press or impress. Over time, it came to signify the mental imprint or effect something leaves, especially in contexts like marketing where first impressions are crucial.
Learn to use this word actively
"De indruk" appears in the Vocaplus list "Dutch - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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