A impressão
Example: A impressão do documento saiu borrada e ilegível.
Definition
"A impressão" in marketing refers to the total number of times an advertisement or content is displayed or shown to an audience, regardless of whether it was clicked or interacted with. It measures visibility and potential reach within a campaign.
Etymology
The term "a impressão" comes from the Portuguese word for 'impression,' originally related to the act of printing or producing a mark. In marketing, it evolved to mean the impact or appearance of an ad to viewers, reflecting the idea of leaving a visual 'impression' on an audience.
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"A impressão" appears in the Vocaplus list "", containing 171 commonly used words.
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