A taxa de conversão
Example: A taxa de conversão do site aumentou após a campanha.
Definition
"A taxa de conversão" refers to the rate or percentage at which visitors or users complete a desired action, such as making a purchase or signing up, on a website or platform. It measures the effectiveness of marketing or design in turning visitors into customers or leads.
Etymology
The phrase "a taxa de conversão" comes from Portuguese, where "taxa" means rate or fee, and "conversão" means conversion, derived from Latin 'convertere' meaning 'to turn around.' The term is widely used in business and digital marketing to describe the proportion of users who convert from visitors to engaged customers.
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"A taxa de conversão" appears in the Vocaplus list "", containing 123 commonly used words.
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the conversion rate