La generazione di lead
Example: La generazione di lead è fondamentale per aumentare i clienti.
Definition
"La generazione di lead" refers to the marketing process of identifying and attracting potential customers who have shown interest in a product or service, with the goal of converting them into actual clients. It is essential for increasing a company's customer base.
Etymology
The phrase "la generazione di lead" combines the Italian words "generazione," meaning 'generation' or 'creation,' and the English word "lead," which in marketing refers to a prospective customer. The term "lead" originally comes from the Old English "lǣdan," meaning 'to guide,' reflecting how leads guide sales efforts.
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"La generazione di lead" appears in the Vocaplus list "", containing 171 commonly used words.
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lead generation