A geração de leads
Example: A geração de leads é essencial para aumentar as vendas online.
Definition
"A geração de leads" refers to the marketing process of identifying and attracting potential customers who have shown interest in a company's products or services, aiming to convert them into actual buyers and increase sales, especially in online business contexts.
Etymology
The phrase "a geração de leads" comes from Portuguese, where "geração" means generation or creation, and "leads" is an English marketing term referring to potential sales contacts. This blend reflects how marketing jargon often adopts English terms, highlighting the international influence on business language.
Learn to use this word actively
"A geração de leads" appears in the Vocaplus list "", containing 171 commonly used words.
Would you like to not only understand these words, but also remember them and use them actively? Create a free account and select Portuguese as the language you want to learn.
Create a free account
lead generation