Il gruppo target
Example: Il gruppo target partecipa attivamente alla discussione.
Definition
"Il gruppo target" refers to a specific segment of the population identified in marketing as the intended audience for a product, service, or campaign. This group shares common characteristics that make them the focus of marketing efforts to effectively reach and influence them.
Etymology
The term "il gruppo target" combines Italian and English origins. "Gruppo" is Italian for group, deriving from the French 'groupe,' meaning a cluster or collection. "Target" is an English word borrowed from Old French 'targette,' a diminutive of 'targe' meaning shield, later evolving to mean an aim or goal. Together, they form a phrase widely used in marketing to denote the aimed group.
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"Il gruppo target" appears in the Vocaplus list "", containing 171 commonly used words.
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the target group