On the face of it
Example: On the face of it, the plan seems very simple and clear.
Definition
"On the face of it" is an expression used to indicate that something appears to be true or straightforward based on initial observation, without considering deeper or hidden factors. For example, "On the face of it, the plan seems very simple and clear."
Etymology
The phrase "on the face of it" originates from the idea of looking at the surface or 'face' of an object or situation. It implies judging something by its outward appearance. The expression has been used in English since the 19th century, emphasizing first impressions before deeper analysis.
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"On the face of it" appears in the Vocaplus list "English - General - Idioms and Proverbs - (C1) - set 1", containing 130 commonly used expressions.
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