Contentmarketing



Example: Contentmarketing hilft Unternehmen, ihre Zielgruppe besser zu erreichen.

Definition


"Contentmarketing" refers to a strategic marketing approach focused on creating, publishing, and distributing valuable, relevant, and consistent content to attract and engage a clearly defined audience, ultimately driving profitable customer action and building brand loyalty.

Translations


  • content marketing
  • marketing de contenidos
  • contentmarketing
  • màrqueting de continguts
  • marketing de contenu

Etymology


The word "Contentmarketing" is a compound of the English word "content," meaning the information or material presented, and the German word "Marketing," which refers to the activities involved in promoting and selling products or services. This blend reflects the modern marketing strategy that emphasizes content as a key tool for communication.

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"Contentmarketing" appears in the Vocaplus list "German - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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