A identidade da marca
Example: A identidade da marca reflete seus valores e missão claramente.
Definition
The term "brand identity" refers to the visible elements of a brand, such as design, logo, and colors, that collectively represent and distinguish a company's values and mission in the marketplace.
Etymology
"Brand identity" comes from the combination of 'brand,' which originally referred to a mark burned onto livestock to show ownership, and 'identity,' which stems from the Latin 'identitas,' meaning sameness or oneness. Together, "brand identity" evolved to describe the unique visual and conceptual features that define a brand.
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"A identidade da marca" appears in the Vocaplus list "", containing 47 commonly used words.
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the brand identity