La campagne marketing
Example: La campagne marketing a augmenté les ventes ce mois-ci.
Definition
"La campagne marketing" refers to a coordinated series of promotional activities and strategies designed to advertise a product or service, aiming to increase its visibility and sales within a specific period. For example, "La campagne marketing a augmenté les ventes ce mois-ci" means the marketing campaign boosted sales this month.
Etymology
The term "la campagne marketing" combines the French word "campagne," meaning 'campaign' or 'field,' with the English word "marketing." Historically, "campagne" referred to military campaigns, which evolved into organized efforts in other fields, including marketing. This expression reflects the strategic and systematic nature of marketing efforts.
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"La campagne marketing" appears in the Vocaplus list "French - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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the marketing campaign