Der Marketingplan
Example: Der Marketingplan hilft uns, neue Kunden gezielt anzusprechen.
Definition
"Marketingplan" refers to a strategic document or outline used by businesses and organizations to define marketing goals, target audiences, and the methods to reach new customers effectively. It helps coordinate marketing efforts to increase sales and brand awareness.
Etymology
The word "Marketingplan" is a compound noun in German, combining "Marketing" (borrowed from English, meaning market activities to promote products or services) and "Plan" (from Latin 'planum', meaning flat surface or drawing, later extended to mean a scheme or project). Did you know that while "Marketing" entered German directly from English, "Plan" has long been a staple in German vocabulary for anything designed or arranged thoughtfully?
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"Der Marketingplan" appears in the Vocaplus list "German - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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