The market expansion
Example: Market expansion enters new markets to grow business operations
Definition
"The market expansion" refers to the process by which businesses enter new geographic or demographic markets to increase their customer base and grow their operations. It involves strategies aimed at reaching new audiences beyond the company’s current market.
Etymology
The phrase "the market expansion" combines 'market,' derived from the Latin 'mercatus' meaning a place for trade, and 'expansion,' from the Latin 'expansio,' meaning to spread out or enlarge. Together, they describe the act of broadening commercial reach.
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"The market expansion" appears in the Vocaplus list "English - Entrepreneurship - (A1-C2) - set 1", containing 110 commonly used words.
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