De elevator pitch
Example: Tijdens de vergadering gaf hij een korte elevator pitch over zijn idee.
Definition
"Elevator pitch" is a concise and persuasive summary of an idea, product, or project, typically delivered in a short time frame, such as during an elevator ride, to quickly capture interest and convey the main points effectively.
Etymology
The term "elevator pitch" originated from the idea of explaining a concept quickly enough to fit within the duration of an elevator ride. It reflects the need for brevity and clarity in business communication, especially in entrepreneurship, to grab attention in limited time.
Learn to use this word actively
"De elevator pitch" appears in the Vocaplus list "Dutch - Entrepreneurship - (A1-C2) - set 1", containing 109 commonly used words.
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