Il lancio del prodotto
Example: Il lancio del prodotto è previsto per la prossima settimana.
Definition
"Il lancio del prodotto" refers to the event or process of introducing a new product to the market, often involving marketing strategies, promotional activities, and distribution planning. It marks the moment when the product becomes available to customers for the first time.
Etymology
The phrase "il lancio del prodotto" comes from Italian, where "lancio" means "launch" or "throwing" and "prodotto" means "product." Originally, "lancio" referred to the act of throwing or sending something forward, which metaphorically evolved to mean introducing or starting a new product. Did you know? The term "launch" in English shares a similar origin, relating to setting something in motion.
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"Il lancio del prodotto" appears in the Vocaplus list "", containing 105 commonly used words.
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the product launch