Le lancement de produit
Example: Le lancement de produit a attiré beaucoup de clients intéressés.
Definition
"Le lancement de produit" refers to the process of introducing a new product to the market. It involves planning, marketing strategies, and promotional activities aimed at attracting potential customers and ensuring the product's successful entry and acceptance.
Etymology
The phrase "le lancement de produit" comes from French, where "lancement" means 'launching' or 'throwing,' derived from the verb "lancer" meaning 'to launch.' "Produit" means 'product.' Together, they describe the act of launching a product into the market, a key concept in entrepreneurship.
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"Le lancement de produit" appears in the Vocaplus list "French - Entrepreneurship - (A1-C2) - set 1", containing 109 commonly used words.
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the product launch