La performance de la campagne
Example: La performance de la campagne a dépassé toutes nos attentes.
Definition
"La performance de la campagne" refers to the measurement of how effectively a marketing campaign achieves its intended goals, such as increased sales, brand awareness, or customer engagement, often evaluated through various metrics and key performance indicators.
Etymology
The phrase "la performance de la campagne" comes from French, where "performance" means achievement or execution, derived from the English word 'performance' which itself comes from Old French 'parfournir' meaning to complete or accomplish. "Campagne" means campaign, originating from the Latin 'campania,' referring originally to a field or open country, later evolving to signify a coordinated series of actions.
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"La performance de la campagne" appears in the Vocaplus list "French - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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