La stratégie d'entreprise
Example: La stratégie d'entreprise doit évoluer avec les marchés changeants.
Definition
"La stratégie d'entreprise" refers to the overall plan and set of decisions a company makes to achieve long-term goals and maintain competitive advantage in changing markets. It guides resource allocation, market positioning, and business growth to ensure sustained success.
Etymology
The phrase "la stratégie d'entreprise" comes from French, where "stratégie" means strategy, derived from the Greek 'strategia' meaning 'generalship' or 'office of a general.' "Entreprise" means enterprise or company. Together, they describe the strategic management of a business.
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"La stratégie d'entreprise" appears in the Vocaplus list "French - Management - (A1-C2) - set 1", containing 108 commonly used words.
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business strategy