Die Unternehmensstrategie
Example: Die Unternehmensstrategie muss sich an den Markttrends orientieren.
Definition
"Die Unternehmensstrategie" refers to the comprehensive plan or set of decisions that a company develops to achieve its long-term goals and maintain competitive advantage by aligning with market trends and internal capabilities.
Etymology
The term "die Unternehmensstrategie" comes from the German words "Unternehmen" meaning 'enterprise' or 'company' and "Strategie" meaning 'strategy.' The word "Strategie" itself originates from the Greek "strategia," which means 'generalship' or 'the art of the general,' reflecting planning and leadership in achieving objectives.
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"Die Unternehmensstrategie" appears in the Vocaplus list "German - Management - (A1-C2) - set 1", containing 108 commonly used words.
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the corporate strategy