Die Zielgruppenbestimmung
Example: Die Zielgruppenbestimmung ist entscheidend für erfolgreiche Marketingstrategien.
Definition
"Die Zielgruppenbestimmung" refers to the process of identifying and defining specific groups of potential customers or audiences for targeted marketing efforts. It helps businesses tailor their strategies to meet the needs and preferences of these selected segments effectively.
Etymology
The German word "die Zielgruppenbestimmung" combines "Zielgruppe" meaning 'target group' and "Bestimmung" meaning 'determination' or 'definition'. It literally translates to 'target group determination,' highlighting its purpose in marketing to specify and focus on particular customer groups.
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"Die Zielgruppenbestimmung" appears in the Vocaplus list "German - Marketing - (A1-C2) - set 1", containing 110 commonly used words.
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target group determination