A campanha
Example: A campanha publicitária aumentou muito as vendas da empresa.
Definition
"A campanha" refers to an organized series of actions or efforts, especially in advertising, aimed at achieving a specific goal such as increasing sales, raising awareness, or promoting a cause. For example, an advertising campaign designed to boost company sales.
Etymology
The word "a campanha" comes from the Latin 'campania,' meaning 'open country' or 'field.' Over time, it evolved in Portuguese to signify organized efforts or operations, likely drawing from the military sense of a campaign conducted in the field. Did you know? The term is now widely used beyond military contexts, especially in marketing and social movements.
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"A campanha" appears in the Vocaplus list "", containing 114 commonly used words.
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