Il canale di distribuzione
Example: L'azienda ha migliorato il canale di distribuzione per raggiungere più clienti.
Definition
"Il canale di distribuzione" in logistics refers to the path or route through which goods or services travel from the producer to the final consumer. It includes all intermediaries like wholesalers, retailers, and agents that help deliver the product efficiently to reach more customers.
Etymology
The phrase "il canale di distribuzione" comes from Italian, where "canale" means channel, indicating a pathway, and "distribuzione" means distribution, derived from Latin 'distribuere', meaning to divide or allocate. Together, they describe the route through which products are distributed from producers to consumers.
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"Il canale di distribuzione" appears in the Vocaplus list "", containing 107 commonly used words.
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the distribution channel