I social media
Example: I social media influenzano molto la comunicazione oggi.
Definition
"I social media" refer to online platforms and websites that enable users to create, share, and interact with content and communities, playing a significant role in marketing by influencing communication and consumer behavior in modern society.
Etymology
The term "i social media" comes from English, where 'social' relates to interaction among people, and 'media' refers to channels of communication. It was adopted into Italian marketing language due to the global rise of digital communication platforms in the early 21st century.
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"I social media" appears in the Vocaplus list "", containing 171 commonly used words.
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social media